The guiding metaphor will be the analogy between foraging for rewards in a field and foraging for ideas. The domains differ, but the issue is the same--rummage through a space of "something valuable," picking up those items most likely to return the most value to the rummager. The systems already knew how to rummage for "good stuff," so it simply redefines what qualified as "good stuff."
Quotes are taken from the research journals of Kyle Vanderburg.